Tradeka is a Finnish cooperative with nearly M€500 turnover, making good things happen for its 210 000 members and for the surrounding society. Codemate is a digital partner for several Tradeka companies and the collaboration has been continuing and becoming closer over several years.
Tradeka wanted to renew its services for its most important target group, the members of the co-op. The traditional print and e-mail communication lacked interaction; how to engage the members and serve them better. Taking care of member related matters by the customer service staff was expensive to provide, so our task was to automate the ordinary membership related actions.
At the same time Tradeka introduced a new investment opportunity for its members and needed a modern and reliable way to manage the fund subscriptions.
To fulfil these needs, Tradeka created a new member portal, Oma Tradeka, in collaboration with Codemate.